Virus's are very tricky organisms. Whenever they enter a new host (person catches it) They Mutate into a slightly altered version with a different genetic code. When the original host (person who gave you the cold) picks up the virus from the new host, it is not recognized as the original virus, for which immunity had been installed, by the bodies immune system. So the cold virus that you built up immunity against, returns in disguise, as another virus, and the body must build immunity to this changed virus, and you go through the whole 'fighting off a cold' ordeal, so that you do not die from it. That is how colds and flu's, keep going around and around the same circle of people. The reason more people get sick in the winter, is that people stay indoors more, leaving and picking up virus's, some of which have a pretty considerable shelf life!
The life span of a cold virus is 10-14 days. It can be passed back and forth, but if a person's immune system is functioning properly, they should build an immunity to the original cold virus. If it extends pass the 14 days, then it's probably not a cold, but an allergy.
Impossible to catch it more than one time. Think about it. Families or any household of more than one person would just be perpetually sick. One family member or roommate would inevitably get sick and the virus would just continue to cycle through people.
My name is shane am 15 I discovered that the cold can be passed back and forth for more than 2 months so wash your hands and avoid the sick person